Paulo Silveira
CEO and Co-founder of Grupo Alura
Guilherme Silveira
Head of Education and Co-founder of Grupo Alura
A little bit about us
Alura came to be as the online platform of Caelum, the face-to-face technology school of our group.
The project was developed by Paulo and Guilherme, who realized that many students didn’t have access to the content they wanted to study. Traditionally, students faced challenges such as physical location, lack of free time, and differences in how they learn and respond to learning materials.
So, in 2011, the online platform was born. With its success, the Alura brand was created in June of 2013.
Still to this day, Alura's mission is to be more than a technology learning platform. We want people to invest their time in an effective manner, studying whenever and wherever they want, and join a collaborative community of students and instructors.